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The Live Press Room
Written by David Cassady   
Friday, 21 March 2008
pressroomIn late January, The Brainstorm Lab spent three days at the Georgia World Congress Center, providing a "Live Press Room" services for the Celebration of a New Baptist Covenant's inaugural event. It was our job to be on-site, providing rapid processing and posting of articles, photos and videos.

The event drew an estimated 15,000 persons, and included keynote speakers such as President Jimmy Carter, Author John Grisham, and Marian Wright Edleman among others. As such, the event drew broad press coverage, with more than 60 journalists from around the world covering the event.

The "Live Press Room" is an internet-age requirement for today's events. People have come to expect immediate access to news, photos and video from events. Organizers know that providing this rapid access enlarges their audience and builds energy for their initiatives. 

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Photo Tip: MOVE!
Written by David Cassady   
Friday, 07 March 2008

Want to take more interesting photos? A simple trick is to move.

Most of the time, we see the world from one of two positions: sitting or standing.

When we are taking photos, it's very easy to do the same, and take photos from a standing or sitting position... and more often than not, we take photos while we are standing.

However, if you want more interesting photos, try getting as far above or beneath your subject as possible.

When there's a balcony, a ladder, or a stone wall.. use them to gain height for your photo.

If there's nothing to stand on, try holding your camera high above your head and aiming it. Shoot several shots and toss the ones that aren't framed well (hey, they're just digital images, right?). With some practice, you can get pretty good at aiming your camera from over your head.

Getting low can have a similar effect. Lay down or kneel. The lower the better. Aim up at your subject and frame your shots.

Whether you get above or beneath your subject, you'll notice that your photos are a lot more interesting than shot at the "normal" height.

 
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